/* =========================================================
   Hereke Halı Yıkama - Ana Stil Dosyası
   Dönüşüm odaklı, mobil öncelikli tasarım
   ========================================================= */

:root {
    --primary: #0b5aa2;
    --primary-dark: #084377;
    --primary-light: #e8f1fb;
    --teal: #12a4a4;
    --accent: #f97316;      /* Ara / CTA turuncu */
    --green: #16a34a;       /* WhatsApp */
    --green-dark: #128a3d;
    --dark: #0f2437;
    --text: #334155;
    --muted: #64748b;
    --line: #e2e8f0;
    --bg: #f6f9fc;
    --white: #ffffff;
    --star: #f5b301;
    --radius: 14px;
    --shadow: 0 10px 30px rgba(15, 36, 55, 0.08);
    --shadow-lg: 0 20px 45px rgba(15, 36, 55, 0.14);
    --container: 1160px;
    --font: 'Poppins', 'Segoe UI', system-ui, -apple-system, sans-serif;
}

* { margin: 0; padding: 0; box-sizing: border-box; }

html { scroll-behavior: smooth; }

body {
    font-family: var(--font);
    color: var(--text);
    background: var(--white);
    line-height: 1.65;
    font-size: 16px;
    -webkit-font-smoothing: antialiased;
    overflow-x: hidden;
}

img { max-width: 100%; display: block; }
a { text-decoration: none; color: inherit; }
ul { list-style: none; }

h1, h2, h3, h4 { color: var(--dark); line-height: 1.25; font-weight: 700; }

.container {
    max-width: var(--container);
    margin: 0 auto;
    padding: 0 20px;
}

.text-center { text-align: center; }

/* ---------- Butonlar ---------- */
.btn {
    display: inline-flex;
    align-items: center;
    justify-content: center;
    gap: 9px;
    padding: 14px 26px;
    border-radius: 50px;
    font-weight: 600;
    font-size: 16px;
    font-family: var(--font);
    cursor: pointer;
    border: none;
    transition: transform .18s ease, box-shadow .18s ease, background .18s ease;
    white-space: nowrap;
}
.btn:hover { transform: translateY(-2px); }
.btn-call {
    background: var(--accent);
    color: #fff;
    box-shadow: 0 8px 20px rgba(249, 115, 22, 0.35);
}
.btn-call:hover { background: #ea6a0f; }
.btn-wa {
    background: var(--green);
    color: #fff;
    box-shadow: 0 8px 20px rgba(22, 163, 74, 0.32);
}
.btn-wa:hover { background: var(--green-dark); }
.btn-outline {
    background: transparent;
    color: var(--primary);
    border: 2px solid var(--primary);
}
.btn-outline:hover { background: var(--primary); color: #fff; }
.btn-light {
    background: #fff;
    color: var(--primary);
    box-shadow: var(--shadow);
}
.btn-lg { padding: 17px 34px; font-size: 17px; }
.btn-block { width: 100%; }

/* ---------- Üst şerit ---------- */
.topbar {
    background: var(--primary-dark);
    color: #dbeafe;
    font-size: 14px;
}
.topbar .container {
    display: flex;
    justify-content: space-between;
    align-items: center;
    height: 42px;
    gap: 16px;
}
.topbar a { color: #fff; font-weight: 600; }
.topbar .tb-item { display: inline-flex; align-items: center; gap: 6px; }

/* ---------- Header ---------- */
.header {
    position: sticky;
    top: 0;
    z-index: 100;
    background: #fff;
    box-shadow: 0 2px 14px rgba(15, 36, 55, 0.07);
}
.header .container {
    display: flex;
    align-items: center;
    justify-content: space-between;
    height: 76px;
    gap: 20px;
}
.logo { display: flex; align-items: center; gap: 11px; flex-shrink: 0; }
.logo-text b, .logo-text span { white-space: nowrap; }
.logo-mark {
    width: 46px; height: 46px;
    border-radius: 12px;
    background: linear-gradient(135deg, var(--primary), var(--teal));
    display: grid; place-items: center;
    color: #fff; flex-shrink: 0;
}
.logo-mark svg { width: 26px; height: 26px; }
.logo-text b { display: block; font-size: 19px; color: var(--dark); line-height: 1.1; font-weight: 800; }
.logo-text span { font-size: 12px; color: var(--teal); font-weight: 600; letter-spacing: .3px; }

.nav { display: flex; align-items: center; gap: 4px; }
.nav a {
    padding: 10px 15px;
    font-weight: 600;
    font-size: 15px;
    color: var(--dark);
    border-radius: 8px;
    transition: color .15s, background .15s;
}
.nav a:hover, .nav a.active { color: var(--primary); background: var(--primary-light); }

.header-cta { display: flex; align-items: center; gap: 10px; }

.menu-toggle {
    display: none;
    background: var(--primary-light);
    border: none;
    width: 46px; height: 46px;
    border-radius: 10px;
    cursor: pointer;
    color: var(--primary);
}
.menu-toggle svg { width: 24px; height: 24px; }

/* ---------- Hero ---------- */
.hero {
    position: relative;
    background:
        linear-gradient(120deg, rgba(8,67,119,.92) 0%, rgba(18,164,164,.86) 100%),
        url('../img/hero.jpg') center/cover no-repeat, var(--primary-dark);
    color: #fff;
    padding: 74px 0 80px;
}
.hero-grid {
    display: grid;
    grid-template-columns: 1.1fr .9fr;
    gap: 44px;
    align-items: center;
}
.hero .badge {
    display: inline-flex; align-items: center; gap: 8px;
    background: rgba(255,255,255,.15);
    border: 1px solid rgba(255,255,255,.28);
    padding: 7px 16px; border-radius: 50px;
    font-size: 14px; font-weight: 600; margin-bottom: 18px;
    backdrop-filter: blur(4px);
}
.hero h1 {
    color: #fff;
    font-size: 44px;
    font-weight: 800;
    margin-bottom: 16px;
    text-shadow: 0 2px 12px rgba(0,0,0,.15);
}
.hero h1 span { color: #ffd48a; }
.hero p.lead { font-size: 19px; color: #eaf4ff; margin-bottom: 26px; max-width: 560px; }
.hero-actions { display: flex; flex-wrap: wrap; gap: 14px; margin-bottom: 26px; }
.hero-trust { display: flex; flex-wrap: wrap; gap: 22px; }
.hero-trust .ht { display: flex; align-items: center; gap: 9px; font-size: 15px; color: #eaf4ff; }
.hero-trust .ht svg { width: 22px; height: 22px; color: #7ee0b4; flex-shrink: 0; }

/* Hero form kartı */
.hero-form {
    background: #fff;
    border-radius: 18px;
    padding: 28px;
    box-shadow: var(--shadow-lg);
    color: var(--text);
}
.hero-form h3 { font-size: 21px; margin-bottom: 5px; }
.hero-form .fsub { font-size: 14px; color: var(--muted); margin-bottom: 18px; }
.form-group { margin-bottom: 13px; }
.form-control {
    width: 100%;
    padding: 13px 15px;
    border: 1.5px solid var(--line);
    border-radius: 10px;
    font-family: var(--font);
    font-size: 15px;
    color: var(--dark);
    transition: border-color .15s;
    background: #fbfdff;
}
.form-control:focus { outline: none; border-color: var(--primary); background: #fff; }
select.form-control { appearance: none; cursor: pointer; }
.form-note { font-size: 12.5px; color: var(--muted); text-align: center; margin-top: 11px; }

/* ---------- İletişim CTA kartı (form yerine) ---------- */
.contact-cta .cta-line {
    display: flex; align-items: center; gap: 15px;
    padding: 15px 18px; border-radius: 13px;
    margin-bottom: 13px; color: #fff;
    transition: transform .18s ease, box-shadow .18s ease;
}
.contact-cta .cta-line:hover { transform: translateY(-2px); }
.cta-line-call { background: var(--accent); box-shadow: 0 8px 20px rgba(249,115,22,.32); }
.cta-line-wa { background: var(--green); box-shadow: 0 8px 20px rgba(22,163,74,.30); }
.contact-cta .cl-ic {
    width: 46px; height: 46px; border-radius: 11px; flex-shrink: 0;
    background: rgba(255,255,255,.22); display: grid; place-items: center;
}
.contact-cta .cl-ic svg { width: 26px; height: 26px; }
.contact-cta .cl-txt { display: flex; flex-direction: column; line-height: 1.25; }
.contact-cta .cl-txt small { font-size: 13px; opacity: .92; }
.contact-cta .cl-txt b { font-size: 21px; font-weight: 700; letter-spacing: .3px; }
.cta-bullets { margin-top: 16px; display: grid; gap: 9px; }
.cta-bullets li { font-size: 14.5px; color: var(--text); font-weight: 500; }

/* ---------- Bölüm başlıkları ---------- */
section { padding: 68px 0; }
.section-head { max-width: 680px; margin: 0 auto 46px; text-align: center; }
.eyebrow {
    display: inline-block;
    color: var(--teal);
    font-weight: 700;
    font-size: 14px;
    letter-spacing: 1.5px;
    text-transform: uppercase;
    margin-bottom: 10px;
}
.section-head h2 { font-size: 34px; margin-bottom: 12px; }
.section-head p { color: var(--muted); font-size: 17px; }
.bg-soft { background: var(--bg); }

/* ---------- Güven barı ---------- */
.trustbar { background: var(--white); border-bottom: 1px solid var(--line); padding: 26px 0; }
.trustbar .container {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 20px;
}
.trust-item { display: flex; align-items: center; gap: 13px; }
.trust-item .ti-ic {
    width: 48px; height: 48px; border-radius: 12px;
    background: var(--primary-light); color: var(--primary);
    display: grid; place-items: center; flex-shrink: 0;
}
.trust-item .ti-ic svg { width: 26px; height: 26px; }
.trust-item b { display: block; font-size: 17px; color: var(--dark); }
.trust-item span { font-size: 13.5px; color: var(--muted); }

/* ---------- Hizmet kartları ---------- */
.services-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 26px;
}
.service-card {
    background: #fff;
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 30px 26px;
    transition: transform .2s, box-shadow .2s, border-color .2s;
    position: relative;
    overflow: hidden;
}
.service-card:hover { transform: translateY(-6px); box-shadow: var(--shadow-lg); border-color: transparent; }
.service-card .sc-ic {
    width: 60px; height: 60px; border-radius: 14px;
    background: linear-gradient(135deg, var(--primary), var(--teal));
    color: #fff; display: grid; place-items: center; margin-bottom: 18px;
}
.service-card .sc-ic svg { width: 32px; height: 32px; }
.service-card h3 { font-size: 20px; margin-bottom: 9px; }
.service-card p { color: var(--muted); font-size: 15px; margin-bottom: 15px; }
.service-card .sc-link {
    color: var(--primary); font-weight: 600; font-size: 15px;
    display: inline-flex; align-items: center; gap: 6px;
}
.service-card .sc-link svg { width: 17px; height: 17px; transition: transform .15s; }
.service-card:hover .sc-link svg { transform: translateX(4px); }

/* ---------- Süreç adımları ---------- */
.steps-grid {
    display: grid;
    grid-template-columns: repeat(4, 1fr);
    gap: 24px;
}
.step {
    text-align: center;
    position: relative;
    padding: 0 8px;
}
.step .num {
    width: 64px; height: 64px; margin: 0 auto 16px;
    border-radius: 50%;
    background: #fff; border: 2px dashed var(--teal);
    color: var(--primary); font-weight: 800; font-size: 24px;
    display: grid; place-items: center;
}
.step h4 { font-size: 18px; margin-bottom: 7px; }
.step p { color: var(--muted); font-size: 14.5px; }

/* ---------- Neden biz / özellikler ---------- */
.why-grid {
    display: grid;
    grid-template-columns: 1fr 1fr;
    gap: 46px;
    align-items: center;
}
.why-media {
    border-radius: 18px;
    min-height: 380px;
    background: linear-gradient(135deg, var(--primary), var(--teal));
    box-shadow: var(--shadow-lg);
    position: relative;
    overflow: hidden;
    display: grid; place-items: center;
    color: #fff;
    padding: 30px;
}
.why-media .wm-stat { text-align: center; }
.why-media .wm-stat .big { font-size: 84px; font-weight: 800; line-height: 1; }
.why-media .wm-stat .lbl { font-size: 20px; margin-top: 8px; opacity: .95; }
.feature-list { display: grid; gap: 18px; margin-top: 8px; }
.feature-item { display: flex; gap: 15px; align-items: flex-start; }
.feature-item .fi-ic {
    width: 44px; height: 44px; border-radius: 11px; flex-shrink: 0;
    background: var(--primary-light); color: var(--primary);
    display: grid; place-items: center;
}
.feature-item .fi-ic svg { width: 24px; height: 24px; }
.feature-item h4 { font-size: 17px; margin-bottom: 3px; }
.feature-item p { color: var(--muted); font-size: 14.5px; }

/* ---------- CTA şerit ---------- */
.cta-band {
    background: linear-gradient(120deg, var(--primary-dark), var(--teal));
    color: #fff;
    border-radius: 20px;
    padding: 44px 40px;
    display: flex;
    align-items: center;
    justify-content: space-between;
    gap: 26px;
    flex-wrap: wrap;
    box-shadow: var(--shadow-lg);
}
.cta-band h2 { color: #fff; font-size: 28px; margin-bottom: 6px; }
.cta-band p { color: #eaf4ff; font-size: 16px; }
.cta-band .cta-actions { display: flex; gap: 13px; flex-wrap: wrap; }

/* ---------- Yorumlar ---------- */
.reviews-grid {
    display: grid;
    grid-template-columns: repeat(3, 1fr);
    gap: 26px;
}
.review-card {
    background: #fff;
    border: 1px solid var(--line);
    border-radius: var(--radius);
    padding: 28px;
    box-shadow: var(--shadow);
}
.stars { color: var(--star); font-size: 17px; letter-spacing: 2px; margin-bottom: 12px; }
.review-card p { color: var(--text); font-size: 15px; margin-bottom: 18px; font-style: italic; }
.review-author { display: flex; align-items: center; gap: 12px; }
.review-author .ra-ic {
    width: 44px; height: 44px; border-radius: 50%;
    background: linear-gradient(135deg, var(--primary), var(--teal));
    color: #fff; display: grid; place-items: center; font-weight: 700; font-size: 17px;
}
.review-author b { font-size: 15px; color: var(--dark); display: block; }
.review-author span { font-size: 13px; color: var(--muted); }

/* ---------- Bölgeler ---------- */
.regions-wrap { text-align: center; }
.region-tags { display: flex; flex-wrap: wrap; gap: 11px; justify-content: center; margin-top: 8px; }
.region-tags span {
    background: #fff;
    border: 1px solid var(--line);
    padding: 9px 18px;
    border-radius: 50px;
    font-weight: 600;
    font-size: 15px;
    color: var(--dark);
    transition: all .15s;
}
.region-tags span:hover { background: var(--primary); color: #fff; border-color: var(--primary); }

/* ---------- SSS ---------- */
.faq-wrap { max-width: 800px; margin: 0 auto; }
.faq-item {
    background: #fff;
    border: 1px solid var(--line);
    border-radius: 12px;
    margin-bottom: 14px;
    overflow: hidden;
}
.faq-q {
    width: 100%;
    text-align: left;
    background: none;
    border: none;
    padding: 20px 22px;
    font-family: var(--font);
    font-size: 17px;
    font-weight: 600;
    color: var(--dark);
    cursor: pointer;
    display: flex;
    justify-content: space-between;
    align-items: center;
    gap: 14px;
}
.faq-q .fic { color: var(--primary); transition: transform .2s; flex-shrink: 0; font-size: 22px; }
.faq-item.open .faq-q .fic { transform: rotate(45deg); }
.faq-a { max-height: 0; overflow: hidden; transition: max-height .28s ease; }
.faq-a p { padding: 0 22px 20px; color: var(--muted); font-size: 15.5px; }

/* ---------- Sayfa başlığı (iç sayfalar) ---------- */
.page-hero {
    background: linear-gradient(120deg, rgba(8,67,119,.94), rgba(18,164,164,.88)), var(--primary-dark);
    color: #fff;
    padding: 54px 0;
    text-align: center;
}
.page-hero h1 { color: #fff; font-size: 38px; margin-bottom: 10px; }
.page-hero p { color: #eaf4ff; font-size: 17px; max-width: 620px; margin: 0 auto; }
.breadcrumb { margin-top: 14px; font-size: 14px; color: #cfe4f7; }
.breadcrumb a { color: #fff; font-weight: 600; }

/* ---------- İçerik blokları ---------- */
.prose { max-width: 820px; margin: 0 auto; }
.prose h2 { font-size: 28px; margin: 34px 0 14px; }
.prose h3 { font-size: 21px; margin: 26px 0 10px; }
.prose p { margin-bottom: 15px; color: var(--text); font-size: 16.5px; }
.prose ul { margin: 0 0 18px; padding-left: 4px; }
.prose ul li {
    position: relative; padding-left: 30px; margin-bottom: 10px; color: var(--text);
}
.prose ul li::before {
    content: "✓"; position: absolute; left: 0; top: 0;
    color: var(--green); font-weight: 800;
    background: #e6f7ee; width: 22px; height: 22px; border-radius: 50%;
    display: grid; place-items: center; font-size: 13px;
}

.split {
    display: grid; grid-template-columns: 1fr 1fr; gap: 44px; align-items: center;
}
.split .media {
    border-radius: 16px; min-height: 340px;
    background: linear-gradient(135deg, var(--primary), var(--teal));
    box-shadow: var(--shadow); display: grid; place-items: center; color: #fff;
}
.split .media svg { width: 110px; height: 110px; opacity: .9; }

/* ---------- İletişim ---------- */
.contact-grid { display: grid; grid-template-columns: 1fr 1.1fr; gap: 40px; }
.contact-info .ci-item {
    display: flex; gap: 15px; align-items: flex-start;
    padding: 18px 0; border-bottom: 1px solid var(--line);
}
.contact-info .ci-item .ci-ic {
    width: 50px; height: 50px; border-radius: 12px; flex-shrink: 0;
    background: var(--primary-light); color: var(--primary);
    display: grid; place-items: center;
}
.contact-info .ci-item .ci-ic svg { width: 26px; height: 26px; }
.contact-info .ci-item b { display: block; font-size: 13px; color: var(--muted); text-transform: uppercase; letter-spacing: .5px; }
.contact-info .ci-item a, .contact-info .ci-item p { font-size: 18px; color: var(--dark); font-weight: 600; }
.contact-card {
    background: #fff; border: 1px solid var(--line);
    border-radius: 16px; padding: 30px; box-shadow: var(--shadow);
}
.contact-card h3 { font-size: 22px; margin-bottom: 6px; }
.contact-card .csub { color: var(--muted); font-size: 15px; margin-bottom: 20px; }
.form-row { display: grid; grid-template-columns: 1fr 1fr; gap: 13px; }
.map-embed { border-radius: 16px; overflow: hidden; box-shadow: var(--shadow); margin-top: 40px; }
.map-embed iframe { width: 100%; height: 360px; border: 0; display: block; }

/* ---------- Footer ---------- */
.footer { background: var(--dark); color: #b9c7d6; padding: 60px 0 0; }
.footer-grid {
    display: grid;
    grid-template-columns: 1.4fr 1fr 1fr 1.2fr;
    gap: 34px;
    padding-bottom: 44px;
}
.footer h4 { color: #fff; font-size: 17px; margin-bottom: 18px; }
.footer .logo-text b { color: #fff; }
.footer p { font-size: 14.5px; margin-bottom: 14px; }
.footer ul li { margin-bottom: 10px; }
.footer ul li a { font-size: 14.5px; transition: color .15s; }
.footer ul li a:hover { color: #fff; }
.footer .f-contact li { display: flex; gap: 10px; align-items: flex-start; font-size: 14.5px; margin-bottom: 12px; }
.footer .f-contact li svg { width: 19px; height: 19px; color: var(--teal); flex-shrink: 0; margin-top: 2px; }
.footer-bottom {
    border-top: 1px solid rgba(255,255,255,.1);
    padding: 20px 0;
    text-align: center;
    font-size: 13.5px;
}
.footer-bottom a { color: var(--teal); }

/* ---------- Sabit mobil çağrı barı ---------- */
.mobile-bar {
    display: none;
    position: fixed;
    bottom: 0; left: 0; right: 0;
    z-index: 200;
    background: #fff;
    box-shadow: 0 -4px 20px rgba(0,0,0,.12);
    grid-template-columns: 1fr 1fr;
}
.mobile-bar a {
    padding: 15px 8px;
    text-align: center;
    font-weight: 700;
    font-size: 15px;
    color: #fff;
    display: flex; align-items: center; justify-content: center; gap: 8px;
}
.mobile-bar a svg { width: 20px; height: 20px; }
.mobile-bar .mb-call { background: var(--accent); }
.mobile-bar .mb-wa { background: var(--green); }

/* ---------- Yüzen WhatsApp ---------- */
.float-wa {
    position: fixed;
    right: 20px; bottom: 22px;
    z-index: 190;
    width: 58px; height: 58px;
    border-radius: 50%;
    background: var(--green);
    color: #fff;
    display: grid; place-items: center;
    box-shadow: 0 8px 24px rgba(22,163,74,.45);
    animation: pulse 2.2s infinite;
}
.float-wa svg { width: 32px; height: 32px; }
@keyframes pulse {
    0% { box-shadow: 0 0 0 0 rgba(22,163,74,.5); }
    70% { box-shadow: 0 0 0 16px rgba(22,163,74,0); }
    100% { box-shadow: 0 0 0 0 rgba(22,163,74,0); }
}

/* =========================================================
   RESPONSIVE
   ========================================================= */
/* Menü: tabletde hamburgere geç */
@media (max-width: 960px) {
    .nav {
        position: absolute; top: 76px; left: 0; right: 0;
        flex-direction: column; align-items: stretch;
        background: #fff; padding: 12px 16px 18px;
        box-shadow: var(--shadow-lg);
        display: none;
    }
    .nav.open { display: flex; }
    .nav a { padding: 13px 15px; border-radius: 10px; }
    .menu-toggle { display: grid; place-items: center; }
}

@media (max-width: 980px) {
    .hero-grid { grid-template-columns: 1fr; gap: 34px; }
    .hero h1 { font-size: 36px; }
    .why-grid, .split, .contact-grid { grid-template-columns: 1fr; gap: 30px; }
    .services-grid, .reviews-grid { grid-template-columns: repeat(2, 1fr); }
    .steps-grid { grid-template-columns: repeat(2, 1fr); }
    .trustbar .container { grid-template-columns: repeat(2, 1fr); gap: 24px; }
    .footer-grid { grid-template-columns: 1fr 1fr; gap: 28px; }
    .why-media { min-height: 300px; }
}

@media (max-width: 720px) {
    .nav, .header-cta .btn span.hide-sm { display: none; }
    .menu-toggle { display: grid; place-items: center; }
    .nav {
        position: absolute; top: 76px; left: 0; right: 0;
        flex-direction: column; align-items: stretch;
        background: #fff; padding: 12px 16px 18px;
        box-shadow: var(--shadow-lg);
        display: none;
    }
    .nav.open { display: flex; }
    .nav a { padding: 13px 15px; border-radius: 10px; }
    .topbar { display: none; }
    .hero { padding: 48px 0 60px; }
    .hero h1 { font-size: 30px; }
    .hero p.lead { font-size: 17px; }
    .section-head h2 { font-size: 27px; }
    section { padding: 52px 0; }
    .services-grid, .reviews-grid, .steps-grid, .trustbar .container, .form-row { grid-template-columns: 1fr; }
    .cta-band { padding: 32px 24px; text-align: center; justify-content: center; }
    .cta-band .cta-actions { justify-content: center; }
    .why-media .wm-stat .big { font-size: 64px; }
    .page-hero h1 { font-size: 30px; }
    .mobile-bar { display: grid; }
    .float-wa { bottom: 74px; }
    body { padding-bottom: 54px; }
    .footer { padding-bottom: 54px; }
}

@media (max-width: 480px) {
    .header .container { gap: 10px; }
    .logo-mark { width: 40px; height: 40px; }
    .logo-text b { font-size: 16px; }
    .logo-text span { font-size: 10.5px; }
    .header-cta { gap: 7px; }
    .header-cta .btn-call span { display: none; }
    .header-cta .btn-call { padding: 11px 13px; }
    .menu-toggle { width: 42px; height: 42px; }
}
@media (max-width: 360px) {
    .logo-text span { display: none; }
}
